Three Surefire Ways To Get What You Want From Any Deal

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"Three Surefire Ways To Get What You Want From Any Deal"

    - by Simon Hazeldine (MSc FInstSMM)
      The "Bare Knuckle" Salesman

(c) Simon Hazeldine. All Rights Reserved.
http://www.BookShaker.com

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The plain facts of the matter are - the quality and
profitability of the business deals that you do will be
directly related to your ability to negotiate effectively.
As negotiation expert Chester Karras has said; "In business
you don't get what you deserve - you get what you
negotiate". Here are three ways to get what you want from a
deal:

Number One: Make sure you know what you want.

As simple as this may seem, far too many people enter into a
negotiation with a very poor idea of what they want to get!
Extensive research has shown that negotiators with a very
clear and specific objective typically end up with a
superior result to negotiators who start a negotiation with
a poorly considered objective. How can you hit a target if
you can't see it?

Number Two: Give to get

Negotiation is about trading.  It is about you giving me
some of what I want in return for you getting some of what
you want.  People often make the mistake of thinking that
making concessions is a sign of weakness.  The wise
negotiator knows that you have to give to get.  The secret
is to only give when you are getting something in return.
Always make sure you get something of equal or greater value
for every concession you make.  This is good negotiating
practice and leads to incredibly profitable outcomes for
everyone involved.

Number Three: Trade low cost for high value.

When you are trading it is good practice to identify
concessions that cost you little to give, but are valued
highly by the other party.  In the same way look for
concessions that you will return great value to you but that
cost the other person little.  For example, it costs someone
next to nothing to email details of my books to their
customer database.  This is low cost to them, but the
returns for me in terms of additional book sales can be
tremendous.  I frequently negotiate profitable joint venture
agreements where the cost to my joint venture partners is
low and the returns they get from me are high.  This makes
for a highly profitable deal for everyone involved.  There
are many opportunities to trade low cost concessions for
high value returns if you keep your eyes and ears open. 

Good Luck and Good Negotiating!

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Simon Hazeldine is the author of the bestselling books
Bare Knuckle Selling (foreword by Joe Vitale) and
Bare Knuckle Negotiating (foreword by Duncan Banatyne)

Bare Knuckle Negotiating: Knockout Negotiation Tactics They Won't Teach You At Business School author: Simon Hazeldine asin: 1905430140