How To Stop Flogging A Dead Horse (PDF)

Is A Fear of Letting Go Stopping You From Getting The Success You Desire?

Whether you already run a business or dream of it and haven’t yet taken the plunge, this book will support you to:

• Recognise when it's time for a change
• Learn how to let go gracefully... off with the old
• ...and on with the new

Business owners will find advice on diverse topics such as:

• How to end a meeting or conversation
• How to end a business relationship
• How to sack problem clients or suppliers
• How to let 'good ideas' go without regret
• How to set a compelling vision for the future

Those contemplating starting out in business will find the help they need to tackle the obstacles that hold them back and to recognise when the time is right to accept the challenge.

Filled with case studies and anecdotes, this witty and honest guide includes practical suggestions and exercises based on the author's own experiences in business and life.

About The Author...

Alison Clark runs WORDS in ACTION, a consultancy providing coaching, training and facilitation. She is an experienced writer and presenter who first started in business in 1997. Now based on the Isle of Bute, she and her associates offer holistic breaks where clients can chill out and take stock with the option of one-to-one coaching and therapy.

Praise...

"When things go wrong in business, there are lots of people who will tell us what we want to hear. Alison clearly illustrates that sometimes there are things we need to hear. And she shows what to do to change tack and move forward. Easy to read, very practical and a must for business people."
- Phil Olley, author of Counting Chickens, turning business dreams into reality - www.PhilOlley.com

"Packed with great stuff!"
- Val Bissland, University of Strathclyde

"It is such easy reading and it really connects! ...A weekend well spent giving both horse and rider new horizons."
- Yennie van Oostende (Healthy Living Project Co-ordinator)

"This is a great little book. Anyone who has ever taken on a project and then felt the weight of it, albatross-like, round their neck will feel a lightening of the heart and a new sense of “can-do” after reading Alison Clark’s practical approach to setting one’s affairs in manageable order. She makes it very clear that to persist in a line of business which is obviously not working is not only futile but also destructive – and firmly points to the need to leave that particular “dead horse’ alone and look around for a more promising one.

"Readable, entertaining and very human, with enough in the way of anecdote to persuade you that the author really knows what she’s talking about because she’s been there, “How to ..” will encourage the faint hearted and strengthen the doubters. There could be a lot of new young horses out there as a result of it!"
- Christine McIntosh, http://blethers.blogspot.com/